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Business Communication Skills
According to New Revised CBCS syllabus w.e.f. 2019-20
B.B.A. (Computer Application)
Semesters-I
Book ID: 1812
Author: Anand Jain
ISBN: 978-93-5016-463-1
Description
Contents
1. Concept of Communication and Introduction to Communications
1. Introduction
2. What is Communication? (Meaning and Definition)
3. Objective of Communication
4. Purpose of Communication
5. Principles of Communication
6. Importance of Communication
7. Benefits of Communication
8. Communication Process
9. Types of Communication
10.Communication Barriers
11.General Barriers to Communication
12.Specific Barriers to Communication
13.Overcoming Communication Barriers
14.Need for Effective Communication
15.Principles of Effective Communication
16.7 C’s of Communication
17.Role of Communication in Social and Economic System
2. Methods and Types of Communication
1. Introduction
2. Types of Communication
3. Forms of Written Communication
4. Quality and Difficulties in written Communication
5. Merits and Limitation of Written Communication
6. Constraints in Developing Effective Written Communication
7. Non-verbal Communication
8. Grapevine/Informal Communication
3. Business Correspondence
1. Introduction
2. Need of Business Correspondence
3. Business Letters
4. Components and Layout of a Business Letter
5. Drafting of Letters
6. Order Sales Circulars and Business Promotion Letters
7. Written Methods and Types of Communication
4. Analysis of Different Media of Communication
1. Introduction
2. Fax
3. Voicemail
4. Emails
5. Teleconferencing
6. Communication through Social Media
Additional Details
Overview
Languages
Books on Discount
I’s till you’re 18
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